Past teletraining: “How to Ace Your Early Video Appearances,” Monday, May 19, 2 p.m. Eastern

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member_training_headerHow to Ace Your Early Video Appearances

Web video is exploding and the demand for multi-platform work is rising along with it. This session offers tips for traditional text-only journalists who need to appear on video or TV or shoot their own video segments. Our panel discusses how to speak, what not to wear, where to look and how to break down your points into digestible pieces. We also share best practices for shooting your own video segments. Whether you’re new to video or already producing and appearing in segments, you’ll walk away from this training session with new confidence.

2 p.m. Eastern, Monday, May 19

Click to hear the hour-long training session on your computer.

Or call 1-619-326-2753 (West Coast) and enter 721439



  • Allen Wastler. Allen Wastler is Managing Editor of CNBC Digital, overseeing the day-to-day news production and editorial coverage for the network’s website as well as its mobile and digital platforms.

Prior to joining, Wastler was Managing Editor of, a joint venture between CNN and Time Inc. Before his tenure there, Wastler was the Managing Editor of, CNN’s business news web site. Wastler was also an anchor on CNN’s weekend business shows and appeared frequently on various CNN networks to comment on breaking business news events.

Wastler has been on SABEW’s board of governors for 3 years.


  • Lynn French. Lynn French is the Visuals Editor/Coach of The Storytelling Team that is part of the integrated newsroom of The Arizona Republic, KPNX-TV and in Phoenix, Arizona.  For over twenty years, Lynn has been a reporter/photographer/editor at television stations in Roswell and Albuquerque, New Mexico, El Paso, Texas, Raleigh, North Carolina and Phoenix. Lynn works with the Republic’s photo staff to help them produce video for television and  KPNX’s photo staff to shoot quality stills for The Republic. She toured the country last year for Gannett teaching print reporters and editors to produce video components for their stories with smart phones.  Lynn has six Emmys for shooting and reporting.  She also serves on the visiting faculty of the Poynter Institute in St. Petersburg, Florida.

While her editors think they keep her in check, it is really the girls on her junior roller derby team she coaches, the Major Pains.  Known in the roller derby community as Pardon My French #11 of Arizona Roller Derby, “Frenchie” is blessed to have one of the longest derby careers in the nation of ten seasons in sport that found aresurgence a decade ago in the flat track form.

  • Joanne Po.  Joanne Po is executive producer of The Wall Street Journal’s video operation. She oversees the content development and strategy plans for daily live video news programming, breaking news coverage, special events and series and high-profile guest interviews at the Wall Street Journal Digital Network. She manages a team of producers who develop daily, news-driven video interviews and packages. Po also oversees the social media and surfacing strategy for the videos.

Before joining The Wall Street Journal three years ago, Po was a senior producer for Fox Business Network. She also worked for CNBC, where she produced a number of different shows and series, including “Closing Bell with Maria Bartiromo.”

  • Solana Pyne. Solana Pyne is GlobalPost’s senior video producer, based in New York City. Before taking this position, she spent several years abroad, producing award-winning pieces for GlobalPost from North Africa, South America and South Asia.

A journalist in print and video since 2001, Pyne produced documentaries for the PBS science series NOVA. She also spent three years covering criminal justice for the New York City CNN affiliate NY1 News.

Pyne began her reporting career as a health and science journalist working in print. She drew on a background in biology and environmental science and her early work appeared in The Village Voice, Discover Magazine, Science, The Los Angeles Times, Newsday and other publications. Pyne also worked in Phnom Penh, Cambodia, as a reporter and associate editor for the English-language newspaper The Cambodia Daily. She still misses riding her dirt bike to interviews, and remains convinced that cocktails of cobra blood and brandy do not make one stronger.


For more information on “How to Ace Your Early Video Appearances,” contact Mary Jane Pardue, or 417-836-8834 or Kimberly Quillen at or 602-444-8280.

Presented as a member service by the Society of American Business Editors and Writers.

SABEW - Walter Cronkite School of Journalism and Mass Communication,
Arizona State University

555 North Central Ave, Suite 406 E, Phoenix, AZ 85004-1248


©2001 - 2019 Society of American Business Editors and Writers, Inc.