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2010 Fall Conference

Program Highlights

The fall event will be highlighted by the keynote speech Friday, Oct. 1, by Federal Reserve Bank of New York CEO William Dudley. Another highlight: Noted Columbia University economist Joseph Stiglitz is the speaker at our opening reception at Reuters headquarters on Times Square Thursday, Sept. 30. Still another: The  joint appearance of two of the most outspoken journalists on Wall Street, Bloomberg News’ Jonathan Weil and the Fox News Channel’s Charlie Gasparino, giving their uncensored view of Wall Street regulation – and the next big financial bombshell. Plus, Starwood CFO and Vice Chairman Vasant Prabhu and JetBlue COO Rob Maruster will gaze into the skies with their predictions for the future of tourism. Other highlights include breakout sessions and hands-on workshops, including an intensive video production training brought to you by the Reynolds Center. For more about the conference, click here. For exhibitor or sponsorship information, please click here.

Register

Conference Schedule

PRE-CONFERENCE EVENT, THURSDAY, SEPT. 30

6:30 p.m. Reception Keynote
Joseph Stiglitz, recipient of the 2001 Nobel Memorial Prize in economics, is University Professor at Columbia University. He served as chairman of President Bill Clinton’s Council of Economic Advisers and as chief economist of the World Bank. Reuters America Headquarters, 3 Times Square. Dinner on your own.

FRIDAY, OCT. 1

8:15 a.m. to 8:30 a.m. Welcome. (Newsroom)

With Stephen Shepard, Dean, CUNY Graduate School of Journalism, and Rob Reuteman, President, Society of American Business Editors and Writers.

8:30 a.m. to 9:30 a.m. Keynote. (Newsroom)
William Dudley, president, Federal Reserve Bank of New York

9:30 a.m. to 11:00 a.m. Wall Street Breaking News. (Newsroom)
Three rapid-fire assessments of the state of the securities industry. The audience can ask questions at the end of each presentation. Moderator: Greg David, director, business and economics reporting program, CUNY Graduate School of Journalism.

  • Financial Crisis: Where We Go From Here? Roger Lowenstein, author, The End of Wall Street
  • Future of Wall Street: Brad Hintz, analyst for Sanford Bernstein
  • Future of the Exchanges: Larry Liebowitz, COO, NYSE Euronext

11:20 a.m. to 12:20 a.m. The State of the Consumer: Will Travel Rebound? (Newsroom)

With Vasant M. Prabhu, Vice-Chairman, Starwood Hotels and Resorts; Rob Maruster, Chief Operating Officer, JetBlue. Moderator: Kevin Noblet, Deputy Managing Editor, Dow Jones Newswires.

12:45 p.m. to 1:45 p.m. Covering Wall Street: How Bad Are We? (Newsroom/Pantry). Lunch provided.

With Joe Nocera, business columnist, The New York Times; Jonathan Weil, columnist, Bloomberg News. Moderator: Chris Peacock, executive editor/vice-president, CNN Money.

2:15 p.m. to 3:30 p.m. CONCURRENT SESSIONS

  • The Obama Health Plan and Small Business. (Room 308)

While everyone will be affected by the Obama Health Care Plan, the burden may be greatest for small businesses. This in-depth seminar sponsored by the Commonwealth Fund will explain the issues and the stories that will need to be covered.
- Elizabeth MacBride, contributing editor, small business, Crian’s New York Business
- Mark Wager, CEO, Empire Blue Cross Blue Shield
- Rima Cohen, counselor to the secretary, U.S. Dept. of Health and Human Services
- Rosina Rubin, CFO, Attitude New York

  • State and Local Governments: How Bad Are Their Finances? (Newsroom)

State and local governments seem locked in an endless crisis of budget deficits, spending cuts and higher taxes. How bad is it?
- E.J. McMahon, director, Empire Center
- Michael Mulgrew, president United Federation of Teachers
- Robert Ward, director, Rockefeller Institute
- Moderator: Greg David, CUNY Graduate School of Journalism

3:45 p.m. to 4:45 p.m. CONCURRENT SESSIONS

  • GDP: It’s Not So Simple. (Room 308)

Should GDP be replaced with Gross National Happiness? Or should it be extended by including measures of welfare such as distribution of income and measures of sustainability? This newsy session will explain the ins and outs of GDP, from the expert and journalist point of view.
- Steve Landefeld, director of the Bureau of Economic Analysis
- Mike Mandel, editor in chief, Visible Economy LLC, (formerly of BusinessWeek)
- Moderator: Kevin Hall, national economics correspondent, McClatchy Newspapers

  • Newsroom 2.0: Cloud-based Computing for Journalists. (Newsroom)

Analysis from cutting-edge project in journalism.
- Jonathan Blum, founder, Blumsday LLC
- Pamela O’Hare, founder, BatchBlue
- Jonathan Rochelle, group product manager, Google Docs
- Charles Seybold, CEO, LiquidPlanner

6 p.m. Reception at Bloomberg News
731 Lexington Avenue, between 58th and 59th Sts. Take cab or subway to reception site. Go to ground-level Bloomberg reception desk, where you’ll receive a badge. You must have government-issued ID for entry. Drinks and hors d’oeuvres. Welcoming remarks by: Karen Toulon, NY Bureau Chief Dave Wilson, Bloomberg News Columnist

SATURDAY, OCT. 2

Doors open at 8 a.m. Please use entrance on 41st St. between 7th and 8th Aves.
8:30 a.m. – 9:30 a.m. The Outlook For Hiring. (Room 308
)
Representatives from Dow Jones, Bloomberg, Reuters and others talk about the job outlook for their companies. A must-attend for anyone even thinking about changing jobs, or checking out the competition.

With: Michelle LaRoche, hiring manager, Dow Jones Newswires; Walden Siew, Top News Editor, Thomson Reutersl; a Bloomberg representative. Moderator: Marty Steffens, SABEW Chair, University of Missouri

9:35 a.m. – 10:40 a.m. CONCURRENT SESSIONS

  • How to Use Government Data, Direct From The Source. (Room 430)

Pros from the Bureau of Labor Statistics and Bureau of Economic Analysis will help you analyze and use data for your stories in a special hands-on session. Please bring laptops to maximize the training.
- Shane Taylor and Mauricio Ortiz, Bureau of Economic Analysis
- Martin Kohli, regional economist, Bureau of Labor Statistics.

  • Doing the Math: How to Run a Profitable Freelance Writing Business. (Room 432)

Shifts within the news business are prompting many journalists to become freelance writers, bloggers and columnists. And it’s not a bad option. Better work/life balance, higher pay and greater fulfillment are all within reach for skilled journalists with the knowledge and work ethic to pursue them. Learn the ins and outs of running a profitable writing business from setting a realistic budget and making sound business decisions to tapping lucrative markets and invoicing and collecting like a pro. You’ll leave with greater clarity about what it really takes to thrive as an independent journalist.
- Maya Smart, freelance journalist and author

  • One-On-0ne Critiques. (Room 308)

Sign up for an individualized critique with a noted journalist. See the registration desk to sign up.

  • Google Advanced Training: Can you search better? (Room 434)

The pros from Google gives you tricks and tips to make your job easier.
- Sean Carlson, manager, global communications and public affairs, Google

9:30 a.m. to 6 p.m. Reynolds Center Workshop: Creating Business News Videos. Room 436
Arizona State University TV-production specialist Brian Snyder leads a day-long, hands-on training to equip you with the skills and build your confidence to shoot business news videos. No previous experience with video is required. Cameras, tripods and editing equipment will be provided. (Separate registration required.)

10:45 am- Noon CONCURRENT SESSIONS REPEAT

  • How to Use Government Data/Direct from the Source (Room 430)
  • One-on-one critiques (Room 308)
  • Google Advance Training (Room 434)
  • Doing the Math: How to Run a Profitable Freelance Writing Business. (Room 432)

Noon: Conference over. Lunch on your own.
(Reynolds participants will receive lunch, and that session ends at 6 p.m.)

Book Your Room

Four Points by Sheraton Manhattan

Four Points by Sheraton

CLICK HERE to get our fabulous conference hotel rate of $235 per night at the nearby Sheraton Four Points – Times Square which is within walking distance of CUNY.

Events

Society of American Business Editors and Writers

Walter Cronkite School of Journalism and Mass Communication,
Arizona State University

Suite 416, 555 North Central Ave, Phoenix, AZ 85004-1248
Phone: (602)-496-7862 Fax: (602) 496-7041

E-mail: sabew@sabew.org

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