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Virtual Training: Social Media as an Effective Audience Building Tool

It’s never been more important for journalists to build their own brand and promote their work. On Tuesday, August 22, we had a lively discussion of the latest developments and consider whether it’s better to focus on only one or two platforms, spread your presence around or only embrace those you truly enjoy. We also considered whether some platforms are better suited for specific audiences or topics and what to watch for as the situation evolves.

You can catch the training session, and all recorded webinars for business journalists, on our On-Demand page.

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